one of the largest retail chains with over 30 Store in the
Kingdom, is most widespread chain of its kind in Saudi
Arabia in the field of retail. SAMENA is associated in the
mind of the consumer as a one stop shopping concept with its
selection of the latest fashion, furniture, shoes, leather
product, cosmetics, perfumes, accessories and everything
related to a child's world under one roof. SAMENA attracts
more than five million customers by establishing number of
stores in various cities of the Kingdom. SAMENA always takes
into consideration the different requirements in every place
it operates their prices are within reach of every customer
with very high international standards and friendly customer
SAMENA Group opened its first store Samena Benafsak (name
us) in 1999 in Jeddah as our vivo was to involve our
customer to choice our name , our customer who give us name
SAMENA within a short span of time we have swiftly emerged
as one of the trendsetters in the competitive retail sector
in Saudi Arabia. Over the years, innovation and attention to
customer's needs has set us apart from other retailers in a
large and rapidly expanding market segment. Today SAMENA is
the market leader in all major 18 cities of the kingdom with
more than 30 outlets.
We believe the secret to our success lies in giving
customers what they want - a wide variety of merchandise
offering exceptional value for money in an international
in SAMENA always struggle to grow with our consumers
with loyalty. In the procedure to provide best
products and services that are:
value for money
par with global standards
to ensure consistent customer satisfaction the group will
ensure that the brand and shop level experience across all
its brands and outlets in all the markets it operates is not
only inviting but also offers the highest degree of customer
Group has its presence across the retail categories of:
Fashion clothing in Men and Ladies.
Kids wear, toys and baby needs.
Home furniture and furnishings.
Cosmetics, accessories and lifestyle products.
Footwear and leather products.
past 10 years the company has grown significantly and
noticeably since the beginning of its work in 1999 with
2 trademarks in children
clothes, today the Group has more than 10 brands of several
nationalities have a mark distinctive and its strong
presence in the retail market for women's and men's
To be a Market Leader in the field of Retailing.
To provide World Class Retailing at Affordable Prices.
To be Innovative, Cost effective and Globally Competitive.
To provide Opportunities of Growth for our people.
To exceed our Customer Expectations.